The Dream Within Pictures
Follow TheDreamWithinPictures on Twitter

‘No Ad’ App Replaces NYC Subway Ads With Art From the International Center of Photography

In every facet of our lives, we’re bombarded by advertisements: online, while driving, on the radio, everywhere. So much so that they become more noise than anything else. So wouldn’t you like to erase some of that noise and replace it with iconic photography? Well, soon you can.

For one month, starting in mid-October, No Ad, an augmented reality application will be overlaying pieces of art from the International Center of Photography over the commercial advertisements seen throughout the New York City subway system.

The premise behind the app is fairly straightforward. After you download the iOS or Android version to your phone, you will be able to use your smartphone’s camera to replace the adverts in the NYC subway system with creative art or photography.

The creators behind No Ad, Jordan Seiler and Jowy Romano, acknowledge that the app is just a first step, an experiment they hope to expand on. In speaking to the NY Times, Seiler said:

“It’s more of a proof of concept, for once we’re wearing Google Glass or other kinds of virtual reality displays.”

Give the two-minute demonstration video a watch and head on over to the No Ad website for more information.

(via American Photo)

[via PetaPixel]

[via PetaPixel]

Visitors: 698

Comments are closed.

comments-bottom

Featured Photos

A Rose… Posted by author icon The Dream Within Jan 16th, 2012 | no responses
Eclipse Posted by author icon The Dream Within Dec 9th, 2011 | no responses
”In a strange land” Exhibi... Posted by author icon Jean-Luc Dushime Sep 24th, 2011 | no responses

Random Photos

Abstract Posted by author icon The Dream Within Mar 21st, 2011 | no responses
Burning Sky Posted by author icon The Dream Within Dec 25th, 2012 | Comments Off on Burning Sky
Psychedelic Lights #2 Posted by author icon The Dream Within Mar 21st, 2011 | no responses
Shutters 2 Posted by author icon The Dream Within Mar 24th, 2011 | no responses
Butterfly Posted by author icon The Dream Within Dec 25th, 2012 | Comments Off on Butterfly
Eclipse Posted by author icon The Dream Within Dec 9th, 2011 | no responses
Sunset Tower Posted by author icon The Dream Within Dec 25th, 2012 | Comments Off on Sunset Tower
Walt Disney Concert Hall #... Posted by author icon The Dream Within Dec 25th, 2012 | Comments Off on Walt Disney Concert Hall #2
The Dream Within Pictures ... Posted by author icon The Dream Within May 24th, 2014 | Comments Off on The Dream Within Pictures is on see | me… Please show your support…
Ink Me… Posted by author icon The Dream Within Dec 25th, 2012 | Comments Off on Ink Me…

Top Rated

A Rose… Posted by author icon The Dream Within
1 Star2 Stars3 Stars4 Stars5 Stars (8 votes, avg: 3.75 out of 5)
Loading...
Lovers #2 Posted by author icon The Dream Within
1 Star2 Stars3 Stars4 Stars5 Stars (4 votes, avg: 3.75 out of 5)
Loading...
Lovers #1 Posted by author icon The Dream Within
1 Star2 Stars3 Stars4 Stars5 Stars (6 votes, avg: 3.00 out of 5)
Loading...