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Photoshop & Creative Cloud: We’re Listening

On May 6th, Adobe introduced a substantial change to the way we sell our traditional desktop products. The feedback on this change has been diverse and plentiful. Please understand that we’ve been working hard to digest all of the comments you’ve provided and we’re working hard to understand how we can address your concerns while still maintaining our focus on the future of creative software.  A few of the key concerns revolve around the following topics outlined in the Creative Cloud Team blog post:

  • File access. Customers want to be sure that, if their membership to Creative Cloud lapses, they will still have access to their files. With regards to file access, Adobe completely agrees that customers should have access to their files if they choose to stop their Creative Cloud membership. Our job is to delight our customers with innovation, but there are a number of options open to us here and we expect to have news around this issue shortly.
  • Photographers, particularly photo-enthusiasts, are looking for a more tailored offering that focuses on their particular needs.
  • Some customers are not convinced that Creative Cloud is right for them and would rather continue to purchase desktop applications as before.

This is by no means a comprehensive list but a starting point to continue to determine how the Photoshop team can meet the needs of our customers, many of whom we’ve worked with for over 20 years. Please keep the conversation productive and contribute on our customer forums, feedback site or social media outlets like Facebook or Twitter.

[via PHOTOSHOP.COM BLOG]

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